CRM, Tools & Tech

Make your CRM a growth engine, not a gas factory.

At Kano, we put tech at the service of your sales and operational teams, by building a CRM and/or tools that are simple, fluid and truly usable.

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Challenges & Key Questions

Opt for a powerful strategy with concrete results

+40%

of leads processed per month, per sales and per month

thanks to a unified and automated process
x2

in terms of user adoption after Migration

through a successful migration and a careful hypercare period
90,000

leads cleaned up in less than 4 weeks

thanks to massive cleaning and accurate scoring
Max. 5 min

In data synchronization time

thanks to CRM ↔ Back-office integration via API
Already 50+ businesses
Accompanied

Our method or Perimeters of action

‍

Our conviction: to make the link between strategy and operations, it is necessary to structure the Data — Process — Tools trio.

  • Data feeds the strategy, which impacts and controls the evolution of processes,
  • The processes are implemented in the tools,
  • The tools in turn generate the data...
A smooth journey both internally and on the customer side.

CRM approach

We work on all the key stages to put CRM at the heart of your performance:

‍

  1. Understand how your team uses your CRM:
    User interviews and shadowing, Process Mapping, Analysis of data quality and real uses and rapid identification of areas for improvement.‍
  2. Define how you want to work tomorrow:
    Workshops to define target processes, target data architecture, target data architecture, tools and necessary integrations.
  3. Quickly set up your target CRM:
    ‍    No-code/low-code/custom deployment adapted to your business needs, user tests and rapid iterations.‍
  4. Automate to free up time for teams:
    ‍    Automating business workflows, API integrations, webhooks, cross-tool synchronization, and setting up intelligent alerts.‍
  5. Ensuring the adoption and success of migration:
    ‍    Customized team training, detailed documentation, post-deployment field support (e.g. Hypercare) and monitoring of adoption KPIs.

Approach Tools & Related Technologies

We intervene to configure, rationalize or deploy the right tools and/or solutions for scaling up:

  • Implementation or redesign of solutions (Planhat, HubSpot, etc.)
  • Outsourcing CS activities and resources (OnePilot, etc.)
  • Synchronization with CRM, support and product analytics
  • Adoption, usage, and customer health dashboards

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An ecosystem combining quality and speed to maximize the customer experience.
“Kano allowed us to industrialize our commercial machine without adding weight to our tools. Our teams have become much more autonomous.”
Thomas B.
Head of Revenue Operations
“Kano allowed us to industrialize our machine”
Thomas B.
Head of Revenue Operations
“Kano allowed us to industrialize our commercial machine without adding weight to our tools. Our teams have become much more autonomous.”
Thomas B.
Head of Revenue Operations
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FAQS

How long does a CRM mission last?

What CRM/tools do you master?

What budget should you plan for?

How do you measure impact/adoption?

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Do you need to boost your CRM or your tools?

Let's talk about it now!

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